Subaru Loves to Help 2026

January 28th, 2026 by

Subaru Loves to Help: Supporting Twin Cities Families Through the Subaru Love Promise

Supporting Twin Cities Families Through the Subaru Love Promise

When winter hits Minnesota, having the right gear isn’t optional, it’s essential. During one of the coldest weeks of the year, Walser Subaru Burnsville joined forces with 360 Communities and Operation Warm to help ensure local families had what they needed to stay warm.

Through this partnership, new winter jackets, shoes, and socks were distributed to Twin Cities families, many with young children, at a time when winter conditions were at their most extreme.

This effort is part of Subaru Love Promise, Subaru’s long-standing commitment to supporting communities where their drivers live, work, and raise families.

Why This Matters in the Twin Cities

Minnesota winters are unforgiving. For families facing financial hardship, winter gear can be a difficult expense to prioritize, yet it’s critical for children’s safety, health, and ability to attend school.

This initiative focused on:

  • Providing brand-new, properly sized winter jackets

  • Supplying warm shoes and socks for children and families

  • Supporting households during peak winter conditions, not after the fact

By working with trusted local organizations, this effort ensured that help reached families quickly and responsibly.

How Subaru Loves to Help Through the Subaru Love Promise

The Subaru Love Promise isn’t a one-time campaign, it’s an ongoing commitment to community impact. Through partnerships with nonprofits like 360 Communities and Operation Warm, Subaru retailers help address real, immediate needs at the local level.

Key pillars of the Subaru Love Promise include:

  • Supporting families and children in need

  • Partnering with established community organizations

  • Taking action locally, not just nationally

  • Creating meaningful impact beyond the dealership

This winter gear distribution is one example of how those values turn into action.

About Our Community Partners

360 Communities

360 Communities works across the Twin Cities to prevent violence, promote safety, and help families meet basic needs. Their local reach and deep community relationships help ensure support goes where it’s needed most.

Operation Warm

Operation Warm provides new winter coats and footwear to children across the country, helping them stay warm, confident, and ready to learn during cold-weather months.

Together, these organizations make it possible to deliver help efficiently and with dignity.

Our Commitment Moving Forward

At Walser Subaru Burnsville, we believe being a dealership means showing up for our community, year after year. Through the Subaru Love Promise, we partner with local organizations to support families, respond to real needs, and make a meaningful impact beyond the road.

We’re proud to stand alongside organizations that share our belief that everyone deserves safety, warmth, and care, especially during Minnesota winters.

Learn more about the Subaru Love Promise